Harnessing the power of clear and measurable results to:
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Breakthrough the Noise of Outdated and Ineffective Advertising
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Target Your Ideal and Most Profitable Customers
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Educating Customers and Earn their Generational Loyalty in True Business Partnership
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Create Profitable and Emotional Experiences for Your Customers
The Aberle Legacy
Troy & Luke Aberle
AGÂ POWERHOUSE, founded by Troy and Luke Aberle of Calgary, Alberta, Canada, combines Troy's impressive sales and marketing achievements in the agriculture sector with the valuable perspective that Luke, as his legacy, brings. They recognized a significant problem of stagnant marketing practices negatively impacting manufacturers, dealerships, and customers, leading to concerns about their family's future in the business as the next generation questions their role.
During Troy's 13-year tenure at a leading John Deere dealer, he witnessed the challenges faced by manufacturers in building profitable relationships with dealerships and earning deserved respect. Luke, who joined Troy on business calls from the age of 4 which led him to begin his own venture at the age of 9, gained insights through collaborations with renowned companies such as Yeti Coolers. Together, they embarked on a mission to create a desire for the next generation of legacies within the Agriculture Industry, aiming to address these challenges and empower small companies to thrive and gain recognition as influential players in the agribusiness market.


"Troy showed us how to speak to our dream client in a way that educated them and made them much more profitable then we could have imagined.

"Troy cares beyond the sale, you can ask him anything about our business and he is always eager to guide us to the best solution”

“Before meeting Troy, we never had clear direction as to where we were headed in our company or within our family for that matter."
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